Roblox is providing builders one other solution to earn cash by permitting them to supply subscriptions inside their experiences, in response to a weblog publish revealed Tuesday. The Verge studies: Roblox already provides builders a variety of methods to monetize their experiences, together with the power to promote digital gadgets in an expertise or on the Roblox market, providing in-experience passes to sure content material and gating experiences behind paid entry. Nonetheless, these examples are all one-time charges, and Roblox argues that subscriptions would provide a manner for builders to “set up a recurring financial relationship with their customers and probably enhance the predictability of their earnings.” (Different monetization choices embody subscriptions to non-public servers, engagement-based payouts, and slotting in Roblox’s “Immersive Adverts.”)
Subscriptions would additionally give Roblox one other factor it could actually level to as a cause to develop for its metaverse platform as a substitute of others. Epic Video games’ new system for Fortnite, for instance, rewards creators primarily based on components like how lengthy individuals play their experiences however would not enable creators to immediately promote digital items or subscriptions inside these experiences. Builders in search of extra flexibility in how they monetize would possibly select Roblox as a substitute.