In information we weren’t anticipating at this time, an organization known as Stellarblade has sued Sony Interactive Leisure and Stellar Blade dev Shift Up over the sport’s title. The Louisana-based movie manufacturing firm, which has been in existence since 2010, has accused Sony and Shift Up of trademark infringement.
Why Stellar Blade is being sued by Stellarblade
As reported by IGN, the lawsuit was filed earlier in September by Stellarblade LLC proprietor Griffith Chambers Mehaffey, who claims that he has owned the stellarblade.com area since 2006, and has been utilizing it for work since 2011. The corporate itself was arrange in 2010 and supplies “multimedia leisure providers.”
Stellarblade and Mehaffey stated that when the sport’s title was modified from Venture Eve to Stellar Blade, Shift Up filed a trademark utility for the brand new title. Seeing this, Mehaffey registered his personal trademark and despatched a stop and desist letter to the studio as a result of he’s been conducting enterprise as Stellarblade for 15 years. The plaintiffs have complained that Mehaffey’s enterprise has taken successful as a result of clients are unable to seek for the corporate and its providers on-line as search outcomes have been cannibalized by the sport.
Stellarblade and Mehaffey at the moment are looking for damages. Their lawyer advised IGN in a press release that the “defendants’ far superior sources have successfully monopolized on-line search outcomes for STELLARBLADE, pushing Mr. Mehaffey’s long-established enterprise into digital obscurity and threatening the livelihood he’s constructed over greater than a decade.”
Sony and Shift Up have but to reply.